Is your crisis communications plan in place and up to date?
March 11, 2020, was the day Coronavirus was officially declared a pandemic by the World Health Organization. Since then, the number of organisations making major structural decisions to protect their workforces and financial stability has escalated dramatically. When...
Why video marketing is now a necessity, not a luxury
Ian Hainey at Dubai-based marketing agency, ih-c.com, explains how video marketing is no longer an option – it is a necessity for brands, organisations and entrepreneurs: You simply can’t afford to ignore video as a critical component of your communications strategy....
iHC has 5 x 3-month Paid Intern Positions: PR; Social Media; Video Production; Digital Marketing; Events POSITIONS PR: we need examples of your excellent English writing SOCIAL MEDIA: show how obsessed you are with social VIDEO PRODUCTION: send us over your clips...
A year until EXPO 2020 Dubai – is your marketing plan in place?
October 20, 2019 marks exactly a year until EXPO 2020 Dubai. Maximise your brand’s impact ‘connecting minds and creating the future’ at Expo 2020 Dubai by planning your communications strategy now. It is nearly 2020 and with the months quickly counting down towards...
With high LinkedIn engagement and real sales leads waiting there, don’t let social media fatigue make you lazy on LinkedIn! Here are some simple tips to up your LinkedIn game
(Blog by Ian Hainey, CEO of marketing agency, iHC, with parts extracted from his Amazon bestseller, Promoting Your Business) Social media fatigue. Our brains are getting overworked thanks to all the various platforms vying for the hourly input from our consciousness....
Where should PR feature in your marketing mix and how can you make it more disruptive and impactful? Ask global powerhouse brand, Brewdog’s founder…
"We didn’t have a big budget as a startup business, and effective, engaging PR has been the best way for us to get noticed for a fraction of the budget big competitors set aside for marketing and advertising. By pushing the boundaries of what our business could be...
Business Development Intern Wanted
iHC has an exciting sales position, with potentially lucrative rewards and an immediate start: Based out of the Dubai officeRequire candidates with English as a first languageCommission-based Motivated to climb the career ladder, with rapid progression possible – the...
Is it time you ‘reviewed’ your Google Reviews strategy to improve sales?
(the answer is: probably, yes…) (by Ian Hainey, CEO, iHC) Opinions are powerful - we can see this clearly in the dramatic rise in popularity of influencer marketing, Facebook reviews, product comparison websites, TripAdvisor and, of course, Google reviews when it...
Blog: 2019 is the year LeadGen marketing comes to the fore, so harness the right tools to transform your sales
Here are ten top options to get you started… (by Ian Hainey, CEO, iHC) With marketing budgets around the world tightening up and those holding the purse strings requiring increased metrics, marketers and agencies are expected to prove their worth with extra evidence...
Career vacancy: Social Media Manager – at least 2 years’ experience
Due to a number of recent account wins, iHC has a very exciting key position for an ambitious, talented, experienced social media enthusiast. Based in the Dubai office the successful candidate will have English as their first language and be incredibly...