by IHC_Admin | Apr 17, 2019 | News, PYB
(the answer is: probably, yes…) (by Ian Hainey, CEO, iHC) Opinions are powerful – we can see this clearly in the dramatic rise in popularity of influencer marketing, Facebook reviews, product comparison websites, TripAdvisor and, of course, Google reviews when...
by IHC_Admin | Feb 20, 2019 | News, PYB
Here are ten top options to get you started… (by Ian Hainey, CEO, iHC) With marketing budgets around the world tightening up and those holding the purse strings requiring increased metrics, marketers and agencies are expected to prove their worth with extra evidence...
by IHC_Admin | Jan 30, 2019 | News, PYB, Uncategorized
The CEO of a Dubai-headquartered, international marketing agency has launched an up-to-date marketing guide for anyone looking to promote their business. In challenging market conditions, business owners seeking to maximise profits while reducing costs are...
by IHC_Admin | Jan 16, 2019 | News, PYB
SEO agencies are struggling more than ever to deliver results. Promoting your business through getting your website up the rankings is taking longer and is increasingly based upon user experience and clever content marketing. No one wants several years of slog to get...
by IHC_Admin | Dec 14, 2018 | News, PYB
by Ian Hainey You may have seen it, but LinkedIn recently updated its Company Pages, which has now been re-launched as LinkedIn Pages. Why is this interesting? The move is an effort to increase engagement between users and improve communication channels...
by IHC_Admin | Nov 13, 2018 | News, PYB
by Ian Hainey The news of the termination of Google+ was met with a mixture of emotions by marketing agencies and complete disinterest by most users. Many agencies, such as ours, had been diligently publishing content for clients over an extended period of time,...