by IHC_Admin | Oct 5, 2016 | News
The recent Leaders in Construction UAE Summit 2016 discussed austerity topics, such as the implications of low liquidity in the industry, cash flow, uncertainty, long-term stability, payments. All a bit dreary. However, there were plenty positive quotes from industry...
by IHC_Admin | Sep 26, 2016 | News
[vc_row][vc_column][vc_column_text]Almost two years has passed since I wrote a blog about the differences between modern PR and what we now call the ‘traditional PR’ that existed when I began working in the industry around 17 years ago. My main points included:...
by IHC_Admin | May 24, 2016 | News
[vc_row][vc_column][vc_column_text] In crisis communication, it’s exceedingly rare to be able to do a side-by-side comparison of crises. Like the famous Tolstoi quote that each unhappy family is unhappy in its own way, most crises are too idiosyncratic to...
by IHC_Admin | May 1, 2016 | News
[vc_row][vc_column][vc_column_text]Excellent piece by Sindhu Nair, Managing Editor at Oryx Publishing and Advertising, who spoke with MediaSource about the company’s flagship news and business monthly Qatar Today, what she finds compelling in a pitch, and how PRs can...
by IHC_Admin | Apr 26, 2016 | News
As part of DMCC’s knowledge series, IHC took a packed audience through case studies on how modern, integrated PR has become much more powerful and how agencies can drive true value to businesses through the holistic approach to communications, for any...
by IHC_Admin | Jan 28, 2016 | News
Emirates has by far the best brand image in the UAE according to research carried out by Dubai-based integrated communications agency IHC. According to the YouGov survey of over a thousand UAE residents, asked which brands they feel has the best image in the country,...
