October 20, 2019 marks exactly a year until EXPO 2020 Dubai. Maximise your brand’s impact ‘connecting minds and creating the future’ at Expo 2020 Dubai by planning your communications strategy now. It is nearly 2020 and with the months quickly counting down towards...
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With high LinkedIn engagement and real sales leads waiting there, don’t let social media fatigue make you lazy on LinkedIn! Here are some simple tips to up your LinkedIn game
(Blog by Ian Hainey, CEO of marketing agency, iHC, with parts extracted from his Amazon bestseller, Promoting Your Business) Social media fatigue. Our brains are getting overworked thanks to all the various platforms vying for the hourly input from our consciousness....
Where should PR feature in your marketing mix and how can you make it more disruptive and impactful? Ask global powerhouse brand, Brewdog’s founder…
"We didn’t have a big budget as a startup business, and effective, engaging PR has been the best way for us to get noticed for a fraction of the budget big competitors set aside for marketing and advertising. By pushing the boundaries of what our business could be...
Is it time you ‘reviewed’ your Google Reviews strategy to improve sales?
(the answer is: probably, yes…) (by Ian Hainey, CEO, iHC) Opinions are powerful - we can see this clearly in the dramatic rise in popularity of influencer marketing, Facebook reviews, product comparison websites, TripAdvisor and, of course, Google reviews when it...
Blog: simple tips to grab more control of Google’s first page & drive more sales
SEO agencies are struggling more than ever to deliver results. Promoting your business through getting your website up the rankings is taking longer and is increasingly based upon user experience and clever content marketing. No one wants several years of slog to get...
Blog: what does the LinkedIn Company Pages update mean for you?
by Ian Hainey You may have seen it, but LinkedIn recently updated its Company Pages, which has now been re-launched as LinkedIn Pages. Why is this interesting? The move is an effort to increase engagement between users and improve communication channels...
4 career openings in Dubai with immediate start
Due to a number of recent account wins, iHC has 4 exciting positions, with potential immediate starts: All positions in the Dubai office Require candidates with English as a first language Salary dependent upon experience PR Senior Account Manager - at least 3 years’...
Career opening: PR Account Executive in Dubai
Dubai Full-time Salary negotiable DESCRIPTION: Award-winning PR, digital & social media marketing and activations agency, iHC separates itself from other agencies in terms of experience, creativity and client service. Offering over two decades of mastery, iHC...
Blog: okay so Google+ will be no more, but is it really a negative with Google Posts around?
by Ian Hainey The news of the termination of Google+ was met with a mixture of emotions by marketing agencies and complete disinterest by most users. Many agencies, such as ours, had been diligently publishing content for clients over an extended period of time,...
Blog: simple use of WhatsApp marketing to improve your lead generation game
[vc_row][vc_column][vc_column_text] by Ian Hainey Are you harnessing the power of WhatsApp for lead generation? In a world where many prefer messaging over talking, we have been having some serious success with the addition of the WhatsApp option for...