SNAP BUDGETS FOR PHOTOGRAPHY CAN BE A FALSE ECONOMY

(by Ian Hainey, Managing Director, IHC) The relationship between the public relations profession and photography has always been somewhat difficult and often factious, and things need to change for the good of everyone concerned. PR agencies are paid to elevate the profile of clients and their activities and loading up with a healthy communications budget…

Sailing with style – IHC floats Bespoke tailors yacht party to key media

IHC recently hosted some of the UAE’s top fashion and lifestyle media as new agency client and leading Dubai tailors Bespoke launched the latest Ermenegildo Zegna collection of men’s fabrics and suits at an exclusive event held at the Park Hyatt Dubai. Sixty select guests were invited to the Italian-themed event to enjoy a four-course meal, Bespoke tailoring demonstrations and to…

IHC wins with Beach Polo PR

IHC was named the official PR partner for the recent Julius Baer Beach Polo Cup Dubai 2014 presented by Cadillac. In its efforts to promote the event, IHC secured over Dh50 million worth of PR coverage in the month leading up to the event, during and in post event coverage. Media outlets secured to cover…

Refreshing the Shop Window

While our core business is PR and brand activation, we also love it when clients task us with building their website. Websites act as the shop window for the majority of organisations and we wanted to ensure our new site displayed some of our core values. Clarity and simplicity are vitally important when delivering messages…

IHC Opens London Office to Meet Client Demands

Dubai-founded PR and activation agency IHC has landed in the UK to meet its ever-increasing client demands. IHC’s journalistic-led and integrated PR model has been a winning formula, seeing it win major accounts with international brands, including: Air Miles, Aimia, Bosch, Hilton, Rentokil and Mercedes-Benz. Managing Director of IHC, Ian Hainey, said: The integrated communications…